Tag: new work spotlight

Insurance Branding

Successful Insurance Branding Strategies: See the Campaigns

In the insurance industry, constant change is actually the norm. Here are a few examples of recent insurance branding campaigns from Media Logic.

Medicare Annual Enrollment Period (AEP) Marketing Strategies

Successful Medicare Annual Enrollment Period (AEP) Marketing Strategies: See the Campaigns

During the 2019 Medicare AEP, Media Logic guided our clients through a successful open enrollment with strategic planning, breakthrough creative and flawless execution.

MVP Health Care Speaks Directly to Vermont

Responding to new market opportunities in Vermont, Media Logic recently developed a multimedia campaign for MVP Health Care that included everything from TV and radio ads, to print, DM, paid search, and more.

Media Logic Taps Age-In Experience for Piedmont Community Health Plan

For our recent campaign with Piedmont Community Health Plan, Media Logic created an integrated effort built on years of agency Medicare best practices. The campaign featured targeted direct mail, a custom microsite and paid search.

Orthopedic Campaign Promotes Life-changing Procedure

Media Logic helped Bassett Healthcare, an innovative and unique healthcare system serving people living all throughout central New York, promote a new procedure with a recent orthopedic marketing campaign.

Successful Healthcare Marketing Strategies: See the Campaigns

During the last year, Media Logic has had the opportunity to guide our healthcare clients – both health insurers and hospital systems – through a wide range of marketing challenges, and help them turn those challenges into opportunities to build stronger brands, generate leads, build loyalty and aid retention.

MVP Plays Up $0 Premium

With a refreshed brand, added benefits, and a new $0 premium plan option, MVP’s 2017 Medicare choices gave the leading health insurer a lot to talk about.

Fortitech Premixes: Seeing the Benefits of Eye Health

Media Logic helped Fortitech Premixes continue their streak of successful campaigns driving sales with innovation and insight.

Helping MVP Reinvent Their Approach to the Web

Media Logic recently partnered with MVP Health Care to reinvent their website, or rather, websites, as the large-scale effort actually involved the integration of three separate web properties.

St. Peter’s Health Partners: Evolving the Brand Story

Including TV, print and digital, Media Logic's campaign for St. Peter's Health Partners profiled positive outcomes in cardiac care, oncology and orthopedics – highlighting the stories of patients and the dedicated team of medical professionals who made those stories possible.