When constant change is the norm, you need a strategic and creative advantage – like a marketing partner that can help you learn, adapt and capitalize on opportunities. Media Logic has been that kind of a partner to financial service clients for 20+ years.

Our expertise in product branding, acquisition campaigns, lifecycle marketing and more, has helped our clients connect credit, debit and/or prepaid products to relevant consumer, small business and commercial audiences.

We Offer:

  • Strategic planning

  • Branding

  • Direct marketing

  • Digital solutions

To Help You:

  • Increase acquisition

  • Move to activation

  • Improve customer engagement

Integrated marketing experts. Media Logic has developed integrated marketing campaigns to build awareness, generate new accounts, engage new customers and retain them. Our knowledge spans across high-interest segments, including affluents and millennials, and includes branch, direct and digital channel integration.

Onboarding experts. We know how to boost early activation via a precise, phased Early Month on Book approach that delivers the right message at the right time to maximize customer engagement.

“Your team has been amazing in this partnership and always delivers quality work on time. It feels great that we can trust your team in all tasks.”

U.S. Client Marketing, Visa

Right-sized at more than 40 employees, we offer a full complement of marketing services:

Strategy & Planning

  • Research & Analysis
  • Audience ID & Segmentation
  • Competitive/Creative Audits
  • Positioning
  • Marketing Plans
  • ROI Forecasting


  • Research
  • Positioning
  • Naming
  • Visual Identity & Style Guides
  • Rollout

Creative & Design

  • Digital
  • Broadcast/Video
  • Out-of-Home (OOH)
  • Direct
  • Print/Collateral
  • Tradeshow/Experiential

Integrated Marketing

  • Audience ID & Segmentation
  • Planning ➞ Execution
  • Owned, Paid & Earned
  • Reporting & Analysis

Direct Marketing

  • Audience ID & Segmentation
  • List Acquisition
  • Planning ➞ Execution
  • Reporting & Analysis

Digital & Interactive

  • Website/Mobile/App Development
  • Video (Explainer/Educational)
  • Paid Social Media
  • Content Marketing
  • SEO
  • Paid Search
  • Digital Display

Content Marketing & Social Media


  • Planning
  • Campaign Strategy
  • Creative Development
  • Execution
  • Tradeshow/Experiential


  • Research
  • Planning
  • Negotiating/Buying
  • Implementation
  • Auditing
  • Reporting & Analysis

Data & Marketing Analytics

  • Audience ID & Segmentation
  • Predictive Modeling
  • ROI Forecasting
  • Campaign Reporting & Analysis

Better payment product marketing starts now.

Contact Us Today

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