Health Insurance Marketing

Are your open enrollment efforts working hard enough? Does your brand need a refresh to remain relevant? Need help improving outreach to key prospects such as Medicare-eligible consumers, employers or individuals and families? From your website to your content marketing, is your digital footprint best-in-class?

These and other questions are essential to your success in a competitive, changing industry.

You need a marketing partner that can help you learn, adapt and capitalize on opportunities. Media Logic has been helping health insurers nationwide do that for 20+ years – creating standout brands, successful sales campaigns and customer relationship marketing support for Medicare, New-to-Medicare, Medicaid, Exchange and Group audiences. Giving you a strategic and creative advantage.

We Offer:

  • Strategic planning
  • Branding
  • Direct marketing
  • Sales support

To Help You:

  • Increase enrollment
  • Improve retention
  • Improve your customer experience

Open enrollment experts.
Media Logic has helped insurers across the country recruit more members during the all-important selling season (and all year long for New-to-Medicare and Medicaid prospects). Whether targeting large and small businesses or individual consumers, we know how to identify, reach and capture more leads for your organization – powered by multimedia campaigns, direct response marketing, digital marketing, web development, sales collateral and other services.

Onboarding and rentention, too.
Health insurance marketing doesn’t stop at the application – it’s a relationship, built on trust, value and convenience. Media Logic can help you by improving onboarding materials, designing online portals, merchandising key or unique benefits and increasing member engagement. Because a stronger customer experience leads to better retention…and better marketing ROI.

Better health insurance marketing starts now.

Contact Us Today

Read our latest health insurance marketing articles.

HC Insights: Core Web Vitals Update

SEO for Healthcare Marketers: An Overview of Google’s Core Web Vitals Update

Most healthcare marketers are aware of Google's "page experience update" (also known as the Core Web Vitals update), with a gradual rollout starting in mid-June 2021. This is all part of Google prioritizing the user experience (UX), and this update makes CWVs a part of their ranking criteria along with existing search guidelines.