Is your brand strong enough to stand apart in an increasingly competitive environment while galvanizing internal audiences around your mission? Does your marketing deliver measurable results, such as driving patient volume and preference? Is your digital footprint optimized to capture leads and convey leadership? Are you fully leveraging content marketing and social media to engage with and educate consumers, providers and other key audiences?
Talk to the experts at Media Logic. Media Logic has developed dozens of branding and lead generation campaigns for a range of provider organizations – from large urban hospitals and rural health systems to revenue-driving service lines and specialty care. In an industry facing greater consolidation, rising costs, shrinking government reimbursements and increasing competition from telemedicine and out-of-market providers, you need expert help from the healthcare marketing experts at Media Logic.
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Content is key.
When targeting patients with complex conditions, marketing elective procedures or simply positioning yourself as a service line or subject matter expert, content and social marketing is essential. Media Logic has a dedicated department staffed by healthcare content experts to help you establish, manage and amplify the awareness and credibility of your organization and its services through strategic content marketing.
We see the big picture.
While we offer 20+ years of hospital and provider marketing expertise, Media Logic also brings deep experience in marketing health insurers and healthcare technology companies. This gives us a broader perspective on the entire healthcare ecosystem – to give your brand and your marketing a strategic edge.
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About a year ago, Media Logic's David Schultz met Dan Cerutti, CEO of Maia Care, who shared his vision for Maia, an app that provides a wide range of support for the entire caregiver team. David recently spoke with Dan about the inspiration for his company and the value Maia brings to consumers and health plans.
"Should my healthcare organization be on Nextdoor?" is a question we're frequently asked. And, honestly, there's not a simple answer. An individual business's type and location can significantly impact whether Nextdoor is a good idea. Not to mention, Nextdoor lacks comment moderation for brands. So, what's the move for your business? We break it down.
Just like people across the globe, we've been kicking the tires on ChatGPT (a chatbot built on OpenAI) and other generative artificial intelligence (AI) programs. Generative AI is quickly becoming a societal mainstay and warrants ongoing attention and curiosity, including in the realm of healthcare marketing. Here is our take on these tools.
