Tag: experiential marketing

pop up financial education experience from Stacks House

“Pop-Up With a Purpose” Offers Experiential Financial Education

The Stacks House interactive exhibits – complete with backdrops for selfies, of course – aren’t just fun and games. They are designed to cut through the financial services marketing “noise” and present financial education in an engaging, experiential way to Millennial and Gen Z women.

The New Face of Experiential Marketing (or Getting Really Social)

Not so long ago, marketers created a bright line between experiential and social marketing...

But the line is beginning to fade.

Let's take a closer look at what experiential marketing looks like in the age of social media.