Telling a complex story through animation.

Visa wanted to create a video to highlight the many ways their Visa Campaign Solutions platform can create a seamless customer experience. There were two big challenges:

1) the topic was complex and included many different scenarios, and

2) the video would be shown at a conference where audio could not be used to help tell the story.

Media Logic met these challenges without blinking. Using a unique, illustrative animation style with succinct captions, we were able to create a captivating video that brought the cardholder journey — and Visa Campaign Solutions services — to life.

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Reaching Zillennials: How Financial Brands Are Leveraging Social Media

Reaching Zillennials: How Financial Brands Are Leveraging Social Media

Picture a stereotypical Millennial. What comes to mind? We’re thinking skinny jeans, side hair parts, iPods and MySpace accounts. Now, think of a Gen Z’er, bopping to TikTok dances, scrolling on their iPhone and sporting the baggy jeans. These two generations may feel like separate demographics, but there is a population that straddles them. They’re […]