Product video elevates brand and capabilities.

Media Logic is working closely with CPI as they evolve from being a payment card production partner to a comprehensive solutions provider. To support the launch of their unique line of Metal Card solutions, we created a high-end video with sophisticated animation that brought to life both the product and the company’s broader capabilities.

Our ability to distill complex stories into engaging video content serves CPI’s goals well as they work toward reimagining what their future can and should be.

Close up of credit card with decorative pattern. Exploded view of credit card with callouts.
CPI Logo
Multiple credit cards.
Close up of credit card packaging open with two credit cards lying on top.

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Rethinking Group Marketing: Building a Pull Strategy That Attracts Employers 

Rethinking Group Marketing: Building a Pull Strategy That Attracts Employers 

Historically, health insurance marketing teams have supported their Small and Large Group lines of business primarily through push tactics – sales enablement, broker collateral and general awareness messaging and education. But in an environment where employers scrutinize every dollar and expect more from their partners, that model doesn’t go far enough.