Product video elevates brand and capabilities.

Media Logic is working closely with CPI as they evolve from being a payment card production partner to a comprehensive solutions provider. To support the launch of their unique line of Metal Card solutions, we created a high-end video with sophisticated animation that brought to life both the product and the company’s broader capabilities.

Our ability to distill complex stories into engaging video content serves CPI’s goals well as they work toward reimagining what their future can and should be.

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Multiple credit cards.
Close up of credit card packaging open with two credit cards lying on top.

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Enhancing Financial Services Direct Mail with Tactile Engagement Strategies

Enhancing Financial Services Direct Mail with Tactile Engagement Strategies

The resurgence of direct mail in financial services marketing has brought renewed challenges — and an evolution of tried-and-true tactics. As marketers seek to stand out in a crowded mailbox, incorporating tangible elements that engage the senses has become a key strategy. Here is a quick look at some emerging trends in direct mail that include many tried-and-true tactile engagement techniques.