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Marketing a premium card to the high net worth audience.

It takes a unique skill set to showcase premium products in a way that helps them stand apart from the rest. And J.P. Morgan trusts Media Logic to do just that. We introduced its premier credit card to its high net worth audience, and continue to deliver print and digital communication programs that create a memorable and differentiated customer experience.

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financial institutions can prioritize GenZ customers

Financial Brands Need to Prioritize GenZ. Here’s How.

With a purchasing power of more than $143 billion and counting, Gen Z customers should be top of mind for financial institutions. Check out our recommendations for meeting the financial needs of this frugal and socially conscious generation.