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Amplifying participation in Visa Signature events.

When it comes to driving cardmembers to see the value in, and participate in, Visa Signature events, Media Logic has become the go-to partner for developing communication strategies and creative that work. Movie premieres. Fine dining and wine tastings. Exclusive vacations and adventures. Whatever the event, we design the appropriate marketing touch points to ensure each distinctive affair is alive with enthusiastic cardmembers.

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Ally Bank Monopoly game

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Creative financial education campaigns like this not only show that FIs can push beyond what they’d consider traditional marketing but also make a good case for it being necessary in order to cut through the noise and get consumers engaged with the brand.

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