Back to work

Medicare AEP campaign highlights insurer’s commitment to region.

Samaritan Health Plans is the only local choice for people in select regions of Oregon. Building on this point of pride, Media Logic developed an integrated AEP campaign using custom illustrations featuring local landmarks and geography.

The campaign played out across multiple media – from direct mail and DRTV spots, to FSIs and paid search – all promoting important new plan benefits while focusing in on Samaritan’s commitment to the community and unique ability to meet the personal needs of its Medicare population.

Letter and envelope on table
Close up of folded self mailer on table Self mailer open on table

Ready to find your edge?

Get smarter strategy and breakthrough creative. Backed by unmatched client support.

Contact Us Today

St. Peter's Health Partners

Hospital marketing touts cardiac surgery strength.

St. Peter’s Hospital asked Media Logic to develop a campaign to boost awareness of their high-quality cardiac surgery service line – and to promote St. Peter’s Hospital as a destination location in New York's greater Capital Region.

Santander

Interactive video showcases online tool for small business.

Santander Business Banking needed a sales tool that could work as part of a presentation or as a standalone – quickly communicating the benefits of online banking.

See our latest posts.

Webinar: How Health Plans Can Turn Patients into Medicare Members

Webinar: How Health Plans Can Turn Patients into Medicare Members

Patients represent a big opportunity for Medicare Advantage member growth for payviders and health plans with strong provider relationships. At the same time, two critical factors can impact health care marketing in medical settings: Centers for Medicare and Medicaid Services (CMS) regulations and clinical staff buy-in. Our recent webinar, featuring the insights of David Schultz, Media Logic founder and CEO, detailed how payviders and health plans can convert patients into Medicare members.

Read More

7 Quick Fixes to Boost Organic Content Success on LinkedIn

7 Quick Fixes to Boost Organic Content Success on LinkedIn

Organic content represents an opportunity to reach LinkedIn's valuable audience. We recommend defining your goals and executing a LinkedIn-specific content strategy. As you do so, these organic LinkedIn content tips will help you make the most of your efforts.

Read More