Media Logic can help organizations derive more value from their employees. For Elan, for example, we developed comprehensive communication programs for its ongoing credit card training and sales efforts with its agent financial institutions. For 15+ years, we have delivered campaigns that successfully educate and engage branch personnel, increase card sales and usage and reach specific audience segments, including affluent and small business.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
Watch Media Logic Healthcare Group Director Josh Martin walk through exactly how we built AI-driven direct response tactics, what it produced, and where we're looking to test it next.
Prefer to Listen? Click the sound bar below to hear timely TikTok information and insights from our logicians. If you work in financial services marketing and are not using TikTok as a social platform, it’s time to reconsider. The financial community on TikTok (known as #FinTok) has become one of the most influential financial education channels. However, with that immense influence, comes a rapidly evolving compliance landscape. For financial institutions, the question is […]
Prefer to Listen? Hear the latest from our financial services team as they discuss AMEX’s platinum card strategies: In a 2025 conversation between Fortune and the American Express Chairman and CEO Steve Squeri, it is clear that Amex is laser-focused on capturing Millennials and Gen Z spending. At that time, the Platinum Card underwent a […]
