A digital banking platform specifically designed for nonprofit organizations, Crowded worked with marketing partner Media Logic to assess their competitive landscape and articulate their unique selling proposition.
We took a comprehensive look at Crowded’s competitors — ranging from global brands to fintech startups — including identifying strengths, weaknesses and key differentiators for each. We also examined vertical market penetration and even audited their marketing messaging.
After summarizing the findings, Media Logic provided actionable near-term and long-term opportunity areas for Crowded — illuminating a clear path for success.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
The 2025 Annual Enrollment Period brought widespread Medicare Advantage disruption, but the resulting consumer behavior wasn't universal. Media Logic's Josh Martin and Denise Carney-Jones break down what changed, why outcomes differed across markets, and how marketers can apply the right lessons when planning for AEP 2026.
Explore Media Logic's top financial services marketing blog posts of 2025, including valuable commentary by group director, Nicole Johnson.
Media Logic's most popular healthcare marketing blog posts, covering digital strategies for regional health plans, Medicare market analysis, consumer research findings, and practical marketing playbooks that helped healthcare marketers navigate 2025's challenges.
