New brand name. New multi-purpose campaign.

Quartz Health Solutions, a five-star Medicare insurance provider in the upper Midwest Tri-state region, needed to educate New-to-Medicare prospects about their Medicare plans, while also creating awareness of the Quartz name, as well as their partnership with regional hospital systems.

Media Logic applied our Medicare marketing expertise to create an immersive campaign that got prospects excited about their options while also seamlessly bridging the brand transition (and making it easy to version communications by region and health partner).

Opened Quartz information guide with letter, buckslip and envelope handouts with information on five-star Medicare plans
Quartz letter, envelope and brochure on wooden tabletop promoting information on five-star Medicare plans Close up on a chart within Quartz plan comparison brochure Quartz letter with information on five-star Medicare plans
Quartz letter, one sheet and envelope on wooden tabletop promoting information on five-star Medicare plans Quartz one sheet sitting on top a letter with a Quartz Facebook ad on Iphone beside them promoting five-star Medicare Advantage plans
Tablet and Iphone side by side both showing different Quartz Facebook ads with information on five star Medicare Advantage plans Macbook on a wooden table showing a Quartz landing page for a free plan comparison guide with information five star Medicare Advantage plans

Ready to find your edge?

Get smarter strategy and breakthrough creative. Backed by unmatched client support.

Contact Us Today

See our latest posts.

The Credit Card Perception Gap 

The Credit Card Perception Gap 

The credit card market is facing a paradox. Nearly half of U.S. consumers doubt they'd be approved for a new credit card—even as card applications hit their highest levels since pre-pandemic times. This disconnect between perception and reality, combined with shifting usage patterns across generations and risk tiers, requires a fundamental rethink of acquisition strategies.

The Evolution of ABM: Why Account-Based Everything is the Future

The Evolution of ABM: Why Account-Based Everything is the Future

Let’s be real: if your solution isn’t completely agnostic, then you’re probably kidding yourself if you think a broad-stroke, spray-and-pray approach to your go-to-market strategy will cut it. Buyers today don’t have time for fluff, and honestly, neither do you. Enter ABM—or, better yet, ABE (account-based everything). If you’re not completely sick of B2B acronyms […]