Branding and promoting a new service.

When Credit Union ONE unveiled a new mobile app that gives Members instant discounts, Media Logic not only helped brand the app, but also helped drive awareness of the app with a fully-immersive marketing campaign – from in-branch take ones to an online video.

As updated versions of the app came out, Media Logic created new marketing assets to communicate the improvements to Credit Union ONE members and drive further awareness and engagement.

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Every year, CMS enrollment data gives us a fresh read on where the Medicare Advantage market stands — and this year’s numbers tell a story worth paying attention to. With both January and February 2026 data now available, we have our first real look at how health plans performed during this AEP. The short version: […]

Trends in Credit Card Acquisition

Trends in Credit Card Acquisition

Behind the credit card growth are strategies ranging from the tried and true to emerging trends in successfully acquiring cardholders and attracting new audiences.