GE has countless patents ready to be leveraged for innovative new products. In order to make those patents more accessible, and to fuel conversation and collaboration with potential partners, Media Logic developed an iOS and Android “patent finder” app.
From initial design, to focus group testing, to final development, Media Logic worked to make an app that was simple-to-use, approachable and friendly – helping to expand the pipeline for commercialized products using GE technology.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
The 2025 Annual Enrollment Period brought widespread Medicare Advantage disruption, but the resulting consumer behavior wasn't universal. Media Logic's Josh Martin and Denise Carney-Jones break down what changed, why outcomes differed across markets, and how marketers can apply the right lessons when planning for AEP 2026.
Explore Media Logic's top financial services marketing blog posts of 2025, including valuable commentary by group director, Nicole Johnson.
Media Logic's most popular healthcare marketing blog posts, covering digital strategies for regional health plans, Medicare market analysis, consumer research findings, and practical marketing playbooks that helped healthcare marketers navigate 2025's challenges.
