Inside the Medicare Conversation Agent We Built for Geisinger
A look at the three-layer design, ongoing stewardship and strategic choices behind an AI-powered tool built for AEP 2027 pre-heat.
Health Insurance Marketing
Turn complexity into your competitive advantage. Media Logic combines deep healthcare industry knowledge with unique AI capabilities to extract insights competitors miss and help you execute strategies that outperform.
How can we help you?
Whatever your marketing needs or challenges, we’re ready to help you take them on.
With more than 40 employees, we offer a full range of marketing capabilities – and dedicate a seasoned team of healthcare marketing experts to every client.
We leverage key industry research and resources to bring an expert perspective to each challenge.
We set goals and deploy tracking and analytics to ensure optimum performance.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
See some of our healthcare work.
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Introducing PersonaLAB™ by Media Logic
Media Logic's PersonaLAB™ is a new strategic tool that brings buyer personas to life to guide our team's creative and messaging development, shape media targeting and enable sales teams.
How Are Older Adults Interacting with Media in 2026? We Have the Answer.
Older adults aren't a traditional or digital audience. The way they consume media paints a more complex picture. Older adults will sit down to watch TV, read email, check their Facebook and search Google. Insights from our study can help you know where and how older adults are paying attention to media streams.