When Credit Union ONE unveiled a new mobile app that gives Members instant discounts, Media Logic not only helped brand the app, but also helped drive awareness of the app with a fully-immersive marketing campaign – from in-branch take ones to an online video.
As updated versions of the app came out, Media Logic created new marketing assets to communicate the improvements to Credit Union ONE members and drive further awareness and engagement.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
For financial services brands, it's not enough to simply have influencer representation. To be competitive, FS brands need to do it *and* do it right, with an informed, strategic approach.
With fewer consumers switching during the Annual Election Period (AEP) each year, the New-to-Medicare (NTM) market is more important than ever. Download our New-to-Medicare Marketing tip sheet to get more insights into this quickly changing demographic.
In a fiercely competitive credit card market, the true prize is not merely customer acquisition - it's achieving the coveted "top-of-wallet" (TOW) status. New research reveals just how crucial this position has become for issuer revenue and provides actionable insights for financial services teams looking to elevate their card acquisition and engagement strategies.
