We provide marketing solutions for a broad range of industry leaders – from iconic financial institutions and brands, including Visa, Chase, Bank of America and U.S. Bank, to regional banks, credit unions and fintechs.
Media Logic brings deep knowledge of the financial services industry, giving you critical insights into your most prized customers and prospects. We deliver breakthrough solutions – both strategically and creatively – to each challenge. Backed by flawless execution and a great client experience.
Media Logic helps banks, credit unions, fintech & payment technology companies and co-brand partners:
Whatever your marketing needs or challenges, we’re ready to help you take them on.
Need to improve results, launch a new brand or product, better connect with key consumers, turn your workforce into a motivated sales machine…or other financial services challenges? You’ve come to the right place.
Media Logic has focused on marketing solutions for financial companies for more than two decades. We have partnered with national and regional financial institutions, credit unions, agent banks and fintechs to set strategy and achieve business goals.
We are particularly adept at crafting strategy and creative using consumer research and insights and at profiling and targeting – to help you better connect with sought-after demographics, such as affluent and millennial consumers.
With more than 40 marketing professionals, we offer a full range of capabilities and dedicate a seasoned team of financial services marketing experts to every client – accessible and at your service.
We leverage key industry research and resources to bring an expert perspective to each challenge.
We set goals and deploy direct, measurable marketing to ensure optimum performance for every financial services marketing effort.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
Branch expansion intent jumped from 29% to 35% year-over-year with credit unions leading at 61% (Financial Brand).The days of assuming sophisticated branch strategies are exclusive to big banks are over. Regional banks, community banks, and credit unions aren’t just keeping pace—they’re setting the innovation standard. While large institutions focus on scale, smaller players are winning […]
The days of developing "one-size-fits-all" payment strategies are over. New data from PYMNTS Intelligence reveals that consumer payment preferences vary dramatically by channel, with debit cards dominating most in-store transactions, while credit cards and digital wallets rule online purchases.
The resurgence of direct mail in financial services marketing has brought renewed challenges — and an evolution of tried-and-true tactics. As marketers seek to stand out in a crowded mailbox, incorporating tangible elements that engage the senses has become a key strategy. Here is a quick look at some emerging trends in direct mail that include many tried-and-true tactile engagement techniques.
