Reducing healthcare costs while still offering a high-quality health plan is an annual challenge for employers – especially as premiums continue to rise. So Health Net, a California-based managed care organization serving nearly 5.3 million individuals across the country, developed a roster of innovative tailored network health plan solutions named SmartCare…and tapped Media Logic to promote the new offerings to select employer groups in CA.
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Media Logic surveyed Millennial and Gen Z consumers to understand the sentiments, attitudes, usage patterns and factors impacting novel use of debit cards. Get the report with results and marketing implications here.
Organic content represents an opportunity to reach LinkedIn's valuable audience. We recommend defining your goals and executing a LinkedIn-specific content strategy. As you do so, these organic LinkedIn content tips will help you make the most of your efforts.
With 31 million lives insured through Medicare Advantage and growing competition for switching opportunities, it is critical to find the best ways to engage shoppers during AEP. Our recent consumer insight survey delved into buyers' experience with the 2024 AEP to gain perspective and provide marketing professionals with actionable insights.
