Tag: community-building

Health insurers are taking different approaches when tackling loneliness, a social determinant of health (SDoH).

Health insurers are moving beyond traditional healthcare and partnering with community- based organizations to address the social determinants of health (SDoH).

In our regular installment of Conversatiated, two Media Logicians share an ongoing dialogue about marketing issues and challenges in a conversation-centric world. In Part 1 of this installment, Josh argued that modern technology and the social web have undeniably empowered individuals to develop and distribute their ideas and interests faster than ever before… While Fred contended that social media has also enabled individuals the world over to assemble of communities of shared ideas and interests… In Part 2, watch them discuss what these trends mean those trying to using social media as a marketing tool…

In our regular installment of Conversatiated, two Media Logicians share an ongoing dialogue about marketing issues and challenges in a conversation-centric world. In Part 1 of this series, Josh and Fred debate whether social media has ushered in a prevailing trend of individualism or community. How has modern technology and social media affected both? And what does it mean for marketers? Watch their conversation and hear their thoughts…

Looking to develop new leads for your business? Wondering why new visits to your website are declining even though you use Twitter and have a Facebook profile or fanpage? Are you blogging? According to the State of Small Business Report from Network Solutions in conjunction with the University of Maryland School of Business (with a tip-of-the-hat to HubSpot for featuring data from the report on their blog), fewer than 40% of U.S. small businesses blog about their area of expertise. Let’s rephrase that: nearly 60% of small businesses are leaving their content on the table. And by “on the table,” I mean nowhere to be found. So why should you care?