40+ years of marketing insight.
Made even stronger by AI.

Media Logic has deep industry expertise in financial services, healthcare and B2B marketing. By combining that knowledge with cutting-edge AI capabilities we’re now redefining what’s possible and increasing our ability to drive success for our clients.

We’re powering the nation’s leading financial services brands –

  • enabling them to grow, thrive and drive market disruption.

We’re helping major health insurers and payviders

  • cut through the noise to reach and connect with consumers.

We’re transforming B2B companies

  • into category leaders by seeing opportunities their competitors missed.

Being positioned at the forefront of AI helps us empower our clients to do amazing things… to work smarter, and faster.

Experience isn’t enough. Creativity isn’t enough.

You need more than a Marketing partner.

You need Media Logic.

Strategic concepts. Bold design. Watch a video overview of our work and clients.

Media Optimization Team

Our Media Optimization Team investigates the latest digital, experiential and other marketing trends and technology to help our clients know how and when to implement the best solutions.

Fully-integrated marketing, at your service.

Branding. Demand generation. Customer retention. If it can drive your business, increase customer affinity, improve employee education and motivation, or simply make your brand stronger…we do it. And we do it well.

Strategy & Planning

  • Research & Analysis
  • Audience ID & Segmentation
  • Competitive/Creative Audits
  • Positioning
  • Marketing Plans
  • ROI Forecasting

Branding

  • Research
  • Positioning
  • Naming
  • Visual Identity & Style Guides
  • Rollout

Creative & Design

  • Digital
  • Broadcast/Video
  • Out-of-Home (OOH)
  • Direct
  • Print/Collateral
  • Tradeshow/Experiential

Integrated Marketing

  • Audience ID & Segmentation
  • Planning ➞ Execution
  • Owned, Paid & Earned
  • Reporting & Analysis

ABM & Sales Orchestration

RevOps

  • Learn more about RevOps
  • Tech stack consulting
  • Full funnel marketing attribution consulting and implementation
  • Sales process consulting and implementation
  • Reporting
  • Training and process documentation
  • Sales and marketing alignment for GTM

Direct Marketing

  • Audience ID & Segmentation
  • List Acquisition
  • Planning ➞ Execution
  • Reporting & Analysis

Digital & Interactive

  • Website/Mobile/App Development
  • Video (Explainer/Educational)
  • Paid Social Media
  • Content Marketing
  • SEO
  • Paid Search
  • Digital Display

Content Marketing & Social Media

Promotions

  • Planning
  • Campaign Strategy
  • Creative Development
  • Execution
  • Tradeshow/Experiential

Media

  • Research
  • Planning
  • Negotiating/Buying
  • Implementation
  • Auditing
  • Reporting & Analysis

Data & Marketing Analytics

  • Audience ID & Segmentation
  • Predictive Modeling
  • ROI Forecasting
  • Campaign Reporting & Analysis

DataSnap

Our proprietary DataSnap visualization tool gives our clients and our team a real-time view of key marketing metrics, which enables us to make necessary adjustments and maximize ROI. DataSnap dashboards are customized for each client and campaign.

Ready to find your edge?

Get smarter strategy and breakthrough creative. Backed by unmatched client support.

Contact Us Today

See our latest posts.

When Members Feel Seen: How Hyper-Personalization Turned a Medicare Disruption Into a Retention Win

When Members Feel Seen: How Hyper-Personalization Turned a Medicare Disruption Into a Retention Win

When Geisinger Health Plan faced a Medicare Advantage product termination, Media Logic partnered with Big Data Studios to re-enroll affected members through a hyper-personalized campaign spanning video, direct mail, email, and dynamic microsites. The result: members who engaged renewed at rates more than 11 percentage points higher than those who didn't. Personalization at scale isn't a pilot — it's a proven strategy.

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How to Know When It’s Time to Start or Tune Up ABM

How to Know When It’s Time to Start or Tune Up ABM

Most B2B marketers say they're running ABM — but are they running it well? With over 80% reporting strong ROI yet only half actually measuring it, the gap between "doing ABM" and optimizing it is wider than most teams realize. Take this readiness check to find out where you truly stand.

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2026 AEP by the Numbers: Growth Slows, the Market Reshuffles

2026 AEP by the Numbers: Growth Slows, the Market Reshuffles

Every year, CMS enrollment data gives us a fresh read on where the Medicare Advantage market stands — and this year’s numbers tell a story worth paying attention to. With both January and February 2026 data now available, we have our first real look at how health plans performed during this AEP. The short version: […]

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