Visa partnered with Delta Community Credit Union (DCCU), Georgia’s largest credit union, to launch a Visa Signature credit card, and they turned to Media Logic for help.
Media Logic worked with Visa and DCCU to create launch materials for the Visa Signature card, including employee training, direct marketing, social, branch merchandising and more, to tout the Signature product’s premium features and benefits.
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Watch Media Logic Healthcare Group Director Josh Martin walk through exactly how we built AI-driven direct response tactics, what it produced, and where we're looking to test it next.
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