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Using the world’s largest sporting events to drive brand preference.

As a sponsor of major properties such as the Olympic Games, NFL and FIFA, Visa turns to Media Logic for strategies that fully capitalize on the marketing energy surrounding the largest sporting events in the world. We help Visa encourage its member banks to utilize their sponsorships by developing promotions that tap into the excitement and inspire action throughout the consumer lifecycle.

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Examples of social media videos from Chase

You Don’t Have to Be a Big Bank to “Chase” This Video Strategy

See why financial brands are incorporating video into their content strategies and get recent examples of social media videos from Chase that demonstrate how the approach to social content can be adopted by banks and credit unions of any size.

pop up financial education experience from Stacks House

“Pop-Up With a Purpose” Offers Experiential Financial Education

The Stacks House interactive exhibits – complete with backdrops for selfies, of course – aren’t just fun and games. They are designed to cut through the financial services marketing “noise” and present financial education in an engaging, experiential way to Millennial and Gen Z women.

Discover it direct mail packages targeting high school graduates

Discover Targets High School Grads. Here’s What One Teen Thinks.

With graduation and college being the sole focus of her life in the past several months, she had never given credit cards any thought at all, much less developed pre-conceived notions that were going to be challenged by this particular DM piece. The real estate could have been used for a more relevant message for a first-time applicant.

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