Back to work

Open enrollment marketing campaign highlights telemedicine.

Media Logic recently helped MVP Health Care launch its new telemedicine service as part of the health insurer’s open enrollment marketing campaign.

The integrated campaign positioned the 24/7 online doctor visits as a proof point for MVP’s new brand — which emphasizes personalized support and convenience. The effort featured TV, outdoor, digital, and other media…driving consumer and employer awareness during the pivotal Q4 marketing season.

Schedule a consultation with our healthcare team.

Contact Us

See our latest posts.

Addressing the Social Determinants of Health

A Closer Look at Cigna’s Integrated Marketing Campaign to Address Mental Health, Loneliness and Stress

Cigna is using a variety of effective (and creative) content marketing strategies in their integrated marketing campaign to address the social determinants of health (SDoH).

influencer marketing for healthcare

Influencer Marketing Considerations for Healthcare Brands

There is definitely value in influencer marketing for healthcare brands as part of your marketing mix along with advertising and content marketing. Just remember that bigger isn't always better.

healthcare marketing to millennials

Millennials Think Differently About Healthcare (And So Marketers Should, Too!)

A recent survey reminds us that Millennials think differently about healthcare than other generations. As such, healthcare marketers need to thinking differently when trying to reach this influential group.

Get our latest 

Healthcare Marketing Insights

Your privacy is protected.